PMP Industry Insiders

This week, Dan and Donnie interview Sherrill Pest Control's Kevin and Patrick Sherrill, who shared their company's transformation from a small operation to a successful enterprise, including being recognized in PCT Magazine’s 2025 Best Places to Work rankings. They cover their approach to leadership, culture and core values, and they share the resources that have helped their business get ahead. 

Guests: Kevin Sherrill & Patrick Sherrill, Sherrill Pest Control

Hosts:
Dan Gordon, PCO Bookkeepers & M&A Specialists
Donnie Shelton, Triangle Home Services

Justice Pest Control Owner Caleb Cunningham shares his 13-year journey from working in a cubical to buying a one-man pest control route to building a $3 million company. He talks with Dan and Donnie about what held him back for his first decade in business and how he has scaled since with help from outside resources, including peer groups. 

If your team isn't executing as well as you'd like, this episode is for you. Dan and Donnie dissect reasons your people may be blowing deadlines and share strategies for improving communications and turning things around. 

🎙️ Welcome to Insiders Rewind — Recapping July!

✅ Episodes from July:

Ep. 233 - Opportunities & Challenges for Pest Control Firms Today

Ep. 234 - OBBBA: Operational & Tax Impacts for PMPs

Ep. 235 - How to Establish a Legal, Effective AI Policy

Ep. 236 - How to Grow a Pest Company Through Fintech

A HUGE shout to our sponsors!

Coalmarch: Digital strategies and conversion-driven websites are waiting for you and it's time for a free month! Visit https://www.coalmarch.com/podcast to claim yours!

PestSure: Providing pest industry specific insurance for your business and insuring the future of pest control.

VoiceForPest: Designing and implementing unparalleled integrated voice solutions for home service companies of any size from coast to coast. https://www.voiceforpest.com/podcast/

We’d love to hear from you. Drop a comment, leave a review on Apple Podcasts or Spotify, and connect with us on social media

@PMPIndustryInsider.

🎧 Listen On: Spotify | Apple Podcasts | YouTube | Google Podcasts

This week, Jacob Olins, SVP & GM of Fintech for WorkWave, joins Dan and Donnie this week to discuss trends in financial services available through pest and lawn software providers and how they can help you grow your business. They touch on consumer financing, fleet cards, credit card surcharges and more capabilities on the horizon.

Artificial intelligence is changing the way we do business, but it's still the Wild West. This week Dan and Donnie welcome Bennett Borden, CEO of Clarion AI Partners, who shares his expertise as an AI lawyer and data scientist. He covers how to responsibly implement policies for using AI — which he calls the most transformative technology since electricity — in pest and lawn companies.

The One Big Beautiful Bill Act was signed into law on July 4. This week on PMP Industry Insiders, Dan and Donnie discuss what the tax and operational impacts will be for pest control companies and their owners. 

Welcome to Insiders Rewind — Recapping June!

✅ Episodes from June: 229 - What’s Trending in Commercial Insurance?

230 - Untapped Talent: How a VA Can Help You Grow

231 - The Biggest Marketing Mistakes We See

232 - From Authority to Ownership: Leadership from the Trenches

A HUGE shout to our sponsors!

Coalmarch: Digital strategies and conversion-driven websites are waiting for you and it's time for a free month! Visit https://www.coalmarch.com/podcast to claim yours!

PestSure: Providing pest industry specific insurance for your business and insuring the future of pest control.

VoiceForPest: Designing and implementing unparalleled integrated voice solutions for home service companies of any size from coast to coast. https://www.voiceforpest.com/podcast/

We’d love to hear from you. Drop a comment, leave a review on Apple Podcasts or Spotify, and connect with us on social media @PMPIndustryInsider.

 Listen On: Spotify | Apple Podcasts | YouTube | Google Podcasts

In this episode, Coalmarch's Janelle Lucas digs into the top marketing missteps made by pest and lawn companies. From ignoring local SEO to under-investing in branding, she uncovers what successful operators are doing differently. 

This week Seth Watson joins Dan and Donnie to share what it takes to successfully incorporate virtual assistants into pest control operations. As the owner of Arete Pest Control and Focus Virtual Assistants, Seth shares first-hand lessons learned, common pitfalls and details about costs, communication strategies, legalities and more.

PestSure's Todd Burke joins Dan and Donnie this week to give an update on the commercial insurance market. He covers various challenges, including auto insurance difficulties, the rise in private equity-funded claims and adequate umbrella coverage limits, and provides recommendations for pest business owners regarding insurance coverage. 

🎙️ Welcome to Insiders Rewind — Recapping May!

This month, we’re diving into insights from Episodes 224-228

✅ Episode Highlights: Ep. 224: Triangle & Voice for Pest: How this amazing tech can flag customers that could be ready to turn away.

Ep. 225: Are You Recession Ready? What to do when the slow times come around.

Ep. 226: Cybersecurity! If you're handling customer credit cards, it is important to protect them AND protect yourself from attacks.

Ep. 227: Massey Services Tom Jarzynka joins the show to discuss the importance of accreditation and how you can get started.

Ep. 228: The Ideal Branch Size: Dan and Donnie discuss the pros and cons of big branches vs smaller branches. What is more desirable to you?

A HUGE shout to our sponsors!

Coalmarch: Digital strategies and conversion-driven websites are waiting for you and it's time for a free month! Click here to claim yours!

PestSure: Providing pest industry specific insurance for your business and insuring the future of pest control.

VoiceForPest: Designing and implementing unparalleled integrated voice solutions for home service companies of any size from coast to coast. Ready to learn more?  Click here!

We’d love to hear from you. Drop a comment, leave a review on Apple Podcasts or Spotify, and connect with us on social media @PMPIndustryInsider.

🎧 Listen On: Spotify | Apple Podcasts | YouTube | Google Podcasts

This week, Dan and Donnie debate the ideal branch size for a pest control company. Is it better to operate several smaller branches or one multi-million location? They explore the pros and cons of smaller offices, larger locations and a hybrid model with satellites. 

Tom Jarzynka, VP of Technical & Training for Massey Services, joins Dan and Donnie this week to share his journey in the pest control industry and talk about credentials. As a member of NPMA's QualityPro board, Tom shares what it takes to become accredited, how it helps pest control companies in practical terms and what's coming down the pike for the program.