What is cross-functional selling, why is it important, and how do you execute it in the pest control industry? Tune in to this episode to hear Dan and Donnie answer these questions and more about developing a team approach to sales.
On this episode, Dan and Donnie review the first quarter of 2022 and look into the crystal ball to predict what may occur the rest of the year. They cover the Pest Index, the overall economy, interest rates, price increases and more.
With the deal of the century expected to close in Q3, Rentokil's President & CEO, John Myers, sits down with Dan and Donnie to discuss some background details and what the future holds for the company in terms of integration, franchising, branding, M&A, and more.
Customer service stinks these days. There's a huge opportunity for pest and lawn care companies to differentiate themselves by delivering excellent client service. Dan and Donnie delve into how to create a killer customer experience.
Dan and Donnie discuss how to sift through the mountains of data in your business to determine what's most useful for your pest control company. They cover leading vs. lagging indicators, how to get started, how to monitor your KPIs, and more.
When it comes to successful inside sales, pest and lawn companies need sound fundamentals and consistency. On this episode, Dan and Donnie outline what it takes to get your office staff selling better in a short amount of time.
On this episode, Dan and Donnie delve into how to maximize your investment in marketing to effectively grow your business. They cover various budgeting methods, the pros and cons of each, and key numbers to track, such as cost per sale, cost per lead and more.
In pest control, field technicians are your direct link to the customer. On this episode, Dan and Donnie walk through why and how to implement systems to ensure you're finding, training and retaining the best techs in the business.
What role should search engine optimization play in today's digital marketing strategy? Is SEO still valuable for field service businesses like pest control companies? Coalmarch's Senior SEO Manager, Jay Stalls, shares his perspective along with strategies companies can use to tackle SEO challenges.
Emily Thomas Kendrick and Tim Pollard discuss how they approach employee recognition at Arrow Exterminators in Atlanta. They cover the business case for doing so, their philosophy, and their advice for other operators.
Sarah Verlinger is back by popular demand to share the tactics Triangle Home Services uses to keep good staff, improve employee retention, and foster an overall positive company culture.
Verne Harnish, bestselling author, speaker and founder of the Entrepreneurs’ Organization (EO), joins the podcast to discuss the importance of fundamentals (people, strategy, execution and cash), in addition to what inspired him about Rockefeller and how many of his concepts come from 'Good to Great' author Jim Collins.
What will happen as two of the top three firms in the pest control industry combine into one? Dan and Donnie look at the deal from a big picture standpoint and speculate how it will affect M&A, other companies and more.