The PMP Industry Insiders podcast helps pest control and lawn care professionals grow their businesses. Every week, hosts Donnie Shelton and Dan Gordon talk with the biggest players in the pest control and lawn care markets about what’s changing in the industry and take listeners to the front lines of what the future holds.
Episodes
Jan 2, 2025
Jan 2, 2025
43 min
Coalmarch's Alex Booth joins the show this week to discuss changes in marketing trends for 2025, including competition, AI and more. They cover strategies for optimizing for AI search, how Alex would spend a $100,000 marketing budget and the importance of knowing your company's strengths.
Guest: Alex Booth, Digital Marketing Consultant, Coalmarch by WorkWave